A few days ago Ann drew my attention to a great column: Software by Rob, The Human Side of Software Development, written by Rob Walling.
One of the most popular articles there is Nine Things Developers Want More Than Money, and I enjoyed reading it very much. Basically this article tries to answer the following, “... assuming comparable pay, what is it that makes some companies attract and retain developers while others churn through them like toilet paper?”
I have mentioned the low turnover we have here in R&D before, and reading through this article helped me to better realize our core values, and some of the factors contributing to the low rate.
One of the most prominent factors is building something that matters. Specifically Rob says, “Even though we're not medics in Bosnia or food carriers in Sudan, most people want to feel like we're somehow doing our part to make the world a better place, both technologically and socially.”
This is one sentence that you get to hear from our software developers again and again, “We are doing something meaningful, making the world a better place in some way.” Whether it is helping people cope with the loss of their loved ones, or commemorating their triumph over illness, it matters. Enabling the Commemorative Guest Book for Legacy.com and the CarePages Keepsake Book are two examples.
And at the end of the day, it makes a difference for us!